Consumer Acceptance and Preference Study (CAPS) on Brown and Undermilled Indian Rice Varieties in Chennai, India
Vasudevan Sudha, Donna Spiegelman, Biling Hong, Vasanti Malik, Clara Y. Jones, Nicole M. Wedick +6 more
Journal of the American College of Nutrition
Abstract
Though most consumers preferred polished white rice, education regarding health benefits may help this population switch to brown or undermilled rice. Cooking quality and appearance of the grains were perceived as the most important factors to consider when purchasing rice among Chennai urban adults.
Extracted Claims
3 claims extracted from this paper into the knowledge graph
polished white rice is preferred by most consumers
“Though most consumers preferred polished white rice, education regarding health benefits may help this population switch to brown or undermilled rice.”
cooking quality and appearance are perceived as the most important factors
“Cooking quality and appearance of the grains were perceived as the most important factors to consider when purchasing rice among Chennai urban adults.”
brown or undermilled rice may be preferred by consumers
“education regarding health benefits may help this population switch to brown or undermilled rice.”